This means that in the US, Zyn can now assert that using Zyn instead of cigarettes puts you at a lower risk of mouth cancer, heart disease, lung cancer, stroke, emphysema and chronic bronchitis. The decision does not mean nicotine pouches are safe or approved as smoking cessation products
has been working to crack down on tobacco use in recent years over health concerns linked to smoking and other products, and has sought to prevent the use of e-cigarettes by minors
Andrew Stokes, PhD, Boston University School of Medicine
REDUCED EXPOSURE CLAIM ONLY EFFECTIVE IF USERS COMPLETELY SWITCH FROM CIGARETTES Its also important to note that the reduced exposure claim permitted by the FDA applies to users who switch completely from conventional cigarettes to IQOS not to those who use IQOS and traditional cigarettes at the same time, which is likely to happen
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